Marketing & AI Audit · Fixed fee · 2 weeks
Stop paying for marketing that doesn't pay you back. A fixed-fee, two-week audit of your marketing, your money and your AI opportunity. In 14 days you know exactly where the spend goes, what it returns, and what to do about it.
No retainer to sell you. No 40-page deck that says "it depends". An honest, senior look at the whole system, ending in a plan you can act on the next morning.
01 / Sound familiar?
You don't need another marketing pitch. You need to know what is actually going on.
Fifteen years inside businesses of every size, and the first conversation nearly always starts with one of these.
01
AI is moving fast, and you feel left behind.
Everyone is talking about it. You are busy running a business. Every month the gap between what is possible and what you are doing gets wider, and nobody on your team owns closing it.
02
You don't actually know where your leads come from.
Ask three people, get three answers. Attribution is a black box, so every budget decision is a guess, and the loudest channel takes the credit.
03
You've spent real money and seen nothing back.
Agencies, ads, a rebrand, a new website. The invoices were real. The results never clearly were. Nobody has ever shown you the return in numbers you trust.
04
Marketing feels like a tax, not an investment.
You keep paying because stopping feels worse. That is not a strategy. That is a leak with a direct debit attached.
05
Every expert tells you something different.
The podcast says brand. The agency says more ad spend. The consultant says funnel. They cannot all be right, and you have no independent way to referee.
06
You are too close to see it clearly.
You built this business. Objectivity about it is the one thing you cannot generate internally, however smart you and your team are.
None of this means your business is broken. It means nobody has looked at the whole system objectively, with no retainer to win and no agenda.
02 / The real problem
Underneath every marketing complaint sits the same maths.
Strip away the channels, the tools and the jargon, and marketing has one job: bring in more revenue than it costs, predictably. Most businesses cannot see either side of that equation clearly. That is the problem the audit fixes first, because until you can see it, every other decision is guesswork.
More revenue + less waste = a business worth more.
03 / The fix
Two weeks. Every stone turned. A plan you can act on.
The Marketing & AI Audit is a fixed-fee diagnostic of the whole system: money, positioning, channels, team, agencies and AI. Here is what lands in your hands.
- The spend map. Where every pound goes, and what it actually returns. Waste gets named, in numbers.
- Lead source truth. Which channels genuinely create pipeline, and which just take the credit.
- A positioning teardown. Whether your message earns attention and price, or quietly costs you both.
- Team and agency review. Whether the people and retainers around you are set up to win, honestly assessed.
- The AI opportunity map. Where AI does real work in your specific business, where it is noise, and what to build first.
- A prioritised 90-day plan. Sequenced by payback, ready to execute with your team, your agency or me.
- A working session. We walk through everything together, and you get straight answers to the hard questions.
04 / Who does the work
This is not a template audit run by a junior.
Every hour of the audit is my hour. Here is who is actually looking at your business.
- A fractional CMO, not a report generator. 15+ years in marketing, the last nine embedded in leadership teams as a fractional CMO and consultant.
- Multi-million budget experience. I have managed multi-million annual marketing budgets and answered to boards for what they returned.
- Team-scale experience. I have built and led marketing teams of up to 15 people, so I know what a healthy function looks like from the inside.
- Multi-agency oversight. I have run setups where media, creative, PR and data agencies had to work as one system, and I know every trick a retainer hides behind.
- 1,083 campaigns created to date across tech, fintech, media and financial services.
- Skin in the game. Independent since 2008. My most recent client, a startup, went on to be acquired.
You get the CMO, not the intern.
05 / What happens in 14 days
Outcomes on a clock, not vague promises.
You do not wait until the end for value. Findings land as I make them, and your total time cost across the fortnight is about two hours.
Days 1 to 2
Kickoff and access.
We agree scope, I get read access to analytics, ad accounts, CRM and spend data, and the clock starts.
Days 3 to 7
Follow the money.
Spend, channels, funnel, team and agencies mapped. Leaks and quick wins get flagged the day I find them, not saved up for the report. Cancelled waste alone often covers the fee.
Days 8 to 12
The AI layer.
Where AI genuinely cuts cost or lifts output in your business, tested against your reality rather than someone's demo.
Day 14
The plan, in your hands.
A prioritised 90-day plan, walked through together in a working session. From day 15 you are executing, with or without me.
06 / What clients say
Don't take my word for it.
[ Placeholder: one or two sentences from a client about what the audit uncovered and what changed, ideally with a number. ]
[ Client name ] [ Role, company ]
[ Placeholder: a quote about working with Chris, what it was like having senior eyes on the whole system. ]
[ Client name ] [ Role, company ]
[ Placeholder: a quote about the plan, how quickly it paid for itself, or what happened in the 90 days after. ]
[ Client name ] [ Role, company ]
07 / Is this for you?
Built for some businesses. Honestly wrong for others.
Book it if
- You have real revenue, but growth has slowed and nobody can say exactly why
- You are spending on marketing every month without a return you can point to
- You have a team or agency working hard, but no senior, independent eyes on the whole system
- You want AI working properly in your business, not bolted on as a gimmick
Skip it if
- You are pre-revenue with no marketing history: there is nothing to audit yet
- You want someone to just run cheap ads: that is not what this is
- You want validation rather than the truth: the audit reports what it finds
08 / Straight answers
The questions people ask before booking.
How much of my time does this take?
About two hours across the fortnight: a kickoff call, granting access, and the walkthrough session at the end. The digging is my job, not yours.
What access do you need?
Read-only access to analytics, ad accounts, CRM and spend data, plus sight of any agency contracts and reports. I am happy to sign an NDA before anything is shared.
We already have an agency. Is this awkward?
No, it is useful. I have no retainer to win, so the audit is the one assessment with no stake in the outcome. If your agency is good, you will finally have independent proof. If it is not, you will know exactly what to change in the brief or the relationship.
Is this just an AI sales pitch?
No. AI is one lens among several: money, positioning, channels, team, then AI. Where AI is not the right tool for a job in your business, the plan says so in writing.
What does it cost?
A fixed fee, shown at the checkout below. No day rates, no scope creep, no surprise extras. You know the full cost before you commit.
What happens after the two weeks?
You own the plan and everything in it. Execute it with your team, hand it to your agency, or bring me in fractionally if the fit is right. There is no obligation either way, and the plan is written to work without me.
09 / Book
Know where you stand in 14 days.
Secure your audit below. Payment is handled by Stripe, and once it is confirmed you will book your kickoff call straight away. Questions first? Email info@thebrunogroup.com.